Fractional product & operations leadership

Good thinking.
Hands-on help.

Experienced product leadership, on a part-time basis.

I work with founders and teams who need help deciding what to build, making the experience better, or getting a complicated piece of work moving.

Where I can help

Make the work clearer.

01

Product direction

Work out which problems matter, what belongs on the roadmap, and what can wait. Give the team a direction it can act on.

02

Customer experience

Find the confusing steps, unnecessary questions, and unclear language. Shape a simpler experience through flows, content, and design.

03

Concepts & pilots

Turn an idea into a practical scope, useful requirements, and a pilot that helps the team learn what to do next.

04

Teams & delivery

Bring product, design, engineering, and business teams together around decisions, priorities, and a workable plan.

A shape that fits the work

A fractional role.
A focused project. An interim need.

Tell me what you’re working on, where you’re stuck, and the timing you have in mind. We can talk through the scope and whether I’m the right person to help.

Have something in mind?

Let’s make something
worth making.

heidikrauth@gmail.com

A good place to start

Say hello.

Have a project, a question, or an idea? I’d love to hear it.

Your name, email, and message will be saved privately so I can follow up.

Prefer email? heidikrauth@gmail.com